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Telecom &
Digital
Connectivity.

Deep sector expertise across mobile networks, broadband, enterprise connectivity, data centres, and spectrum strategy — serving telcos, tower companies, infrastructure investors, and technology vendors competing in one of the world's most capital-intensive industries.

80+
Telecom engagements completed
14yr
Sector experience
10
Telecom markets covered
$1.6B
Decisions supported
Coverage Areas

Every layer of the
connectivity stack.

01 · Mobile Networks

Mobile & Wireless Networks

Consumer NPS benchmarking, network quality perception research, SIM consolidation behaviour, and competitive positioning intelligence for mobile network operators competing in India's three-player consolidated market.

NPS benchmarkingSIM behaviourNetwork perception
02 · Broadband & Fibre

Fixed Broadband & Fibre Infrastructure

Home broadband WTP research, enterprise fixed-line market sizing, fibre rollout economics benchmarking, and competitive intelligence for ISPs and fibre infrastructure investors across India and Southeast Asia.

Broadband WTPFibre economicsISP benchmarks
03 · Enterprise Connectivity

Enterprise Telecom & Managed Services

Enterprise IT and connectivity procurement research, SD-WAN and MPLS migration dynamics, managed services market sizing, and competitive positioning for telcos and IT service providers targeting Indian enterprise.

Enterprise procurementSD-WAN dynamicsManaged services
04 · Tower Infrastructure

Tower Infrastructure & Passive Assets

Tower tenancy ratio intelligence, small cell economics, co-location demand forecasting, and M&A due diligence for tower companies and infrastructure funds investing in passive telecom assets across South and Southeast Asia.

Tenancy ratio intelSmall cell economicsTower M&A DD
05 · Data Centres

Data Centres & Edge Computing

Hyperscaler demand research, enterprise colocation WTP, power and cooling infrastructure benchmarking, and investment feasibility for data centre developers and infrastructure investors across India's rapidly growing DC market.

Hyperscaler demandColocation WTPDC feasibility
06 · Spectrum & Regulatory

Spectrum Strategy & Regulatory Intelligence

Spectrum auction competitive intelligence, regulatory landscape mapping, licensing framework analysis, and policy impact modelling for telcos, satellite operators, and spectrum-dependent technology companies.

Spectrum auction intelRegulatory mappingPolicy modelling

Questions we've answered for
telecom clients.

These are the actual questions clients bring to us. We've answered some version of each of them, multiple times, across multiple geographies.

What is the real 5G willingness to pay among Indian consumers — and is there a single use case that justifies a price premium before enterprise 5G becomes the primary monetisation thesis?
We're a global tower company evaluating Indian tower asset acquisition. What is the real tenancy ratio trajectory, which operator is most likely to sign new leases, and what is the regulatory overhang?
Our enterprise telecom revenue is declining 12% YoY as customers migrate to cloud and SD-WAN. Tell us whether to defend managed connectivity or pivot our GTM to cloud-adjacent services.
We're a data centre developer evaluating Tier 2 India entry. What is the real colocation demand, which sectors will drive absorption in years 1 through 3, and what power cost structure is required?
Which telco will own India's enterprise managed services market in 2028 — the incumbent telcos, the hyperscalers' connectivity arms, or the IT services majors — and what position should we build now?
Our broadband ARPU is ₹350 but our fully-loaded cost to serve is ₹420. Tell us whether the problem is the pricing strategy, the customer mix, the infrastructure cost, or the sales channel.
Telecom Case Studies

Evidence of
decisions made better.

TEL.01 · Tower Infra · India

$350M Tower Portfolio Acquisition DD

Global tower infrastructure fund acquiring a 15,000-tower portfolio in India. NEO ran tenancy ratio validation, operator capex intent research, and 5-year demand modelling across all tower types and geographies.

Acquisition approved · Tenancy model corrected
Read Case Study
TEL.02 · Data Centres · India

Data Centre Feasibility: Tier 2 India

Infrastructure developer evaluating data centre rollout across 4 Tier 2 Indian cities. NEO ran hyperscaler demand research, enterprise colocation WTP interviews, and power infrastructure benchmarking across Hyderabad, Pune, Ahmedabad, and Kochi.

3 cities prioritised · Demand model validated
Read Case Study
TEL.03 · Enterprise Telecom · India

Enterprise Managed Services Market Entry

Global IT services firm evaluating India enterprise managed connectivity market. Procurement behaviour research across 60 enterprise IT buyers, competitor benchmarking, and GTM channel strategy delivered in 8 weeks.

GTM strategy approved · 3 verticals prioritised
Read Case Study
Telecom Intelligence

Latest telecom
thinking.

Market Report

India's Data Centre Boom: Demand Drivers, Location Intelligence, and the Investment Opportunity in Tier 2

March 2026
Strategy Brief

5G Monetisation in India: Consumer Research Across 12 Cities on Use Cases, Willingness to Pay, and Switching Triggers

January 2026
Due Diligence Note

Tower M&A DD: Tenancy Ratio Assumptions, Operator Capex Intent, and the 5G Small Cell Wild Card

November 2025
Telecom Practice Leadership

The team behind
the intelligence.

VB
Partner & Telecom Practice Lead
Vikram Bahl

18 years in telecommunications strategy and investment advisory. Led 45+ mandates across mobile networks, tower infrastructure, data centres, and enterprise connectivity across Asia and the GCC. Former Strategy&.

NM
Director — Tower & Data Centre Infra
Nisha Menon

Specialist in passive telecom infrastructure and data centre market intelligence. 13 years of tenancy research, colocation demand analysis, and tower M&A due diligence across South and Southeast Asian markets.

KG
Director — Enterprise Telecom
Kartik Ghosh

11 years in enterprise connectivity and managed services market intelligence. Specialist in corporate IT procurement research, SD-WAN market dynamics, and telco enterprise GTM strategy across India.

A telecom decision
you need to get right.
Brief the Telecom Practice →

Licensing Options

Select a License Type

Choose the access level that suits your organisation. All licences include the full report, methodology appendix, and structured data tables. Post-sale analyst support included.

US $4,550
Report accessible to 1 user only
No printing / editing rights
8 hours of post-sale assistance by Market Analyst
5% or 16 hours customisation
Get Access →
Suitable for individual researchers
US $8,450
Report accessible to unlimited users
Rights to print / edit
40 hours of post-sales assistance by Market Analyst
20% or 70 hours customisation
Direct access to Lead Analyst
Organisation-wide intranet / presentation rights
Get Access →
For enterprise-wide deployment

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